Why do you need an accountant for your business?

Sep 15, 2025

Noha Gad

 

 

Starting and managing a business is a multifarious endeavor that requires a clear vision, hard work, and expertise in various areas. Handling the financial intricacies of a business can be overwhelming and complex, this is where the expertise of an accountant becomes indispensable.

The role of professional accountants goes beyond tax filing; they analyze your finances, create a forecast for the coming year to ensure your business is healthy and prosperous, and help you navigate financial challenges, ensure compliance, and foster growth.

 

Why do you need an accountant for your business?

Poor financial management can have severe and far-reaching effects on a business, making a direct negative impact on the sustainability and growth of your business. Owners of businesses, notably the small-sized ones, must hire a professional accountant to help them:

  1. Improve cash flow. Effective cash management includes how a company manages its operations or business activities, financial investments, and financing activities to maintain positive cash flow. Inadequate financial management can lead to cash flow issues, making it difficult to cover day-to-day expenses, pay employees, and settle debts. A good accountant will help owners have credit control and cash management policies in place so that they have all the possible funds and information available.
  2. Reduce workload. Hiring a professional accountant will empower owners to manage operations by recommending process improvements, helping them take over financial and tax obligations, and introducing them to tools that can save them time and money.
  3. Get valuable business advice. Accountants own the right skills, expertise, and tools to serve as business advisers. Leveraging their wide expertise, professional accountants can provide an unbiased sounding board for your ideas, warn you of potential risks, and alert you to great opportunities. Their network can also add value to your decisions by helping you connect with key connections that can help you implement complicated strategies and solve complex problems.
  4. Manage growth sustainability. The expertise of a good accountant will be valuable when you seek funding and create incentivizing pay packages for employees. Additionally, accountants can help you react quickly and effectively to surprising growth and turn it into an advantage.
  5. Comply with regulations and keep pace with emerging technologies. A competitive accountant helps you visualize major issues the business faces due to economic uncertainties, trend changes, and new regulations. They help you use effective financial forecasts, smart solutions, growth management tools, and predictive performance reporting to tackle these challenges.
  6. Measure business performance. Performance measurement plays a crucial role in the growth and success of your business. Setting objectives and measuring them against results can be key to determining if a business will succeed or fail. Accountants can develop performance evaluations to get your business to understand its actual performance against the objectives it set for itself, using these evaluations to achieve long-term growth and sustainability.

Finally, accountants’ expertise in financial management, tax compliance, and strategic planning provides a solid foundation for making informed decisions and fostering growth.

Entrusting your financial affairs to a professional accountant offers you the chance to focus on expanding your business while ensuring that your financial health remains robust and resilient.

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Bear hug strategy: When an offer is too big to refuse

Noha Gad

 

In the world of mergers and acquisitions (M&A), some deals begin with a handshake, while others begin with pressure. Companies often explore ways to grow, strengthen their market position, or secure strategic assets, and not every approach is friendly or straightforward. Against that backdrop comes the bear hug strategy: a takeover offer so attractive on price that it becomes hard for the target company’s board to ignore. It sits in the space between persuasion and confrontation, combining a premium bid with the clear message that the buyer is serious about a deal. This strategy matters because it can shift the balance of power in negotiations. For shareholders, it may promise immediate value; for management, it can create difficult questions about independence, timing, and long-term strategy.

 

What is a bear hug strategy?

A bear hug strategy is a takeover approach in which a company makes an offer to buy another company at a price well above its current market value. The idea is to make the proposal attractive enough that the target company’s board feels strong pressure to consider it seriously. This tactic is often used in M&A when the buyer wants to move quickly or reduce the chance of rejection. By offering a substantial premium, the acquirer is not only signaling confidence in the deal but also putting the target’s management in a difficult position. The offer may appear generous on the surface, but it is designed to limit the board’s room to refuse without disappointing shareholders. This strategy aims to benefit shareholders with a high offer and pressures the board to negotiate, risking management changes and drawing intense scrutiny on the company's performance and valuation. 

Companies usually use this strategy to speed up negotiations and reduce the chance of being blocked by management. A rich premium can also discourage competing bidders, helping the buyer protect the deal and avoid a bidding war. A bear hug strategy serves as an alternative to a fully hostile takeover. Instead of forcing a fight from the start, the buyer tries to make the offer attractive enough that the target company may eventually engage voluntarily, which can reduce legal disputes and transaction friction.

Pros and Cons:

Although this strategy offers several potential advantages, it also comes with notable risks that both sides should consider carefully.

  • Premium offer: A bear hug strategy can give shareholders a higher purchase price than the company’s current market value. This makes the offer immediately attractive, especially for investors who are focused on short-term gains.
  • Faster negotiations: Because the offer is already generous, it can push the target company to respond more quickly than in a normal acquisition process. This may reduce delays and help the buyer move toward a deal before market conditions change. 
  • Strategic advantage: The buyer may secure an important asset, brand, or business line before competitors step in. This is especially useful when the target company fits neatly into the buyer’s long-term growth plan. By acting early, the acquirer may strengthen its market position and expand more efficiently.
  • Market signal: A strong premium can signal that the target company has hidden value or strong future potential. This may improve investor attention and increase confidence in the company’s prospects.

 

Risks to consider

  • Management resistance: The target’s board or executives may strongly oppose the offer, even if shareholders see value in it. They may believe the company is worth more than the buyer’s offer or that the deal is not in the company’s long-term interest. This can create tension and make the process more difficult.
  • Defensive measures: The target company may try to block or delay the takeover by using legal, financial, or structural defenses. These may include appealing to regulators, encouraging shareholder opposition, or looking for another buyer. Such tactics can increase the time, cost, and complexity of the deal.
  • Bidding war: Once the offer is public, other buyers may step in with competing bids. This can push the price higher and reduce the original buyer’s chance of winning the deal. In some cases, the buyer ends up spending far more than planned.
  • Integration challenges: Even if the acquisition succeeds, combining the two companies can be complicated. Differences in management style, systems, culture, and operations may create friction after closing. If integration is not managed well, the strategic value of the deal can be reduced.

Finally, a bear hug strategy can be a powerful way to push an acquisition forward, but it is never a simple decision. The premium offer may appeal to shareholders, yet management resistance, bidding competition, and integration challenges can quickly complicate the outcome. In M&A, the real question is not just whether a deal is possible, but whether it is worth the cost and the pressure it creates.

Can AI chatbots shape Saudi Arabia’s digital economy, redefining its economic future?

Noha Gad

 

Saudi Arabia is moving decisively from AI experimentation to large-scale national implementation, with conversational AI and intelligent chat systems emerging as a central pillar of its Vision 2030 economic transformation. According to recent figures released by the General Authority for Statistics (GASTAT), 98.1% of establishments in Saudi Arabia had internet access, with nearly 33.1% of them using AI technologies across various activities.

The ‘Establishments ICT Access and Usage Statistics 2025’ report found that the use of digital services among establishments expanded in 2025, as the usage rate of e-government services reached 93.2%. Additionally, 79.1% of respondents use the internet for conducting electronic banking services, while 55.2% of establishments use social media platforms for advertising. 

A survey conducted by the Saudi Center for Opinion Polling in 2025 stated that 49% of the Saudi population uses AI tools, with 31% interacting with AI on a daily basis. Individuals use AI tools across various aspects of life: personal (29%), work (31%), study (22%), and home (18%).

These numbers signal a tipping point in the Kingdom’s digital transformation. High internet penetration and rapid AI adoption among businesses are converting piecemeal pilots into scalable, economy-wide systems that improve efficiency, broaden access to services, and create new value chains.

Conversational AI and intelligent chat systems are being embedded across public services, banking, retail, healthcare, and tourism to automate routine tasks, personalize customer journeys, and support decision-making with real-time data.  As Saudi organizations move from using AI for isolated functions to deploying it as a core operational capability, the Kingdom is positioning itself to export digital services, attract tech investment, and build a skilled AI workforce, turning high adoption figures into tangible economic and social outcomes.

 

AI chatbots in banking 

The rapid expansion of fintech in Saudi Arabia, fueled by Vision 2030, has positioned AI as the central driver of this transformation. Financial services are being reimagined through AI, where algorithms and automation augment human expertise, thereby eliminating long queues, stacks of paperwork, and rigid approval processes. 

Chatbots powered by intelligent large language models (LLMs) have transformed into digital concierges as they do not merely answer balance queries but anticipate customer needs, suggesting micro-investments, alerting on spending habits, or tailoring loan options. This personalization, made possible by AI in fintech, is rapidly becoming the benchmark for customer-centric finance in Saudi Arabia. Additionally, Chatbots have significantly enhanced customer service performance, improved customer satisfaction, and raised the productivity of bank personnel.

Traditional financial systems usually take days or even weeks to manually process credit scoring, compliance checks, or customer onboarding. The integration of AI into bank operations has dramatically compressed these timelines. Machine learning (ML) systems can process enormous amounts of structured and unstructured data at a pace impossible for human teams. For instance, know-your-customer (KYC) verifications that once involved lengthy document trails are now automated. A model trained on behavioral and biometric patterns can confirm identity within seconds, reducing friction for the client and minimizing the risk of error.

As speed alone would be insufficient if trust were not equally reinforced, Saudi institutions are embedding fintech machine learning deep into their security infrastructure.  ML analyzes each transaction not in isolation but in the context of millions of historical data points. Subtle anomalies, such as unusual device login, atypical transaction frequency, or geographic discrepancies, trigger automated alerts. What once took analysts hours to detect now unfolds in real time. AI technologies also play a central role in providing personalized services as predictive models map individual spending patterns, saving behaviors, and life events to deliver highly specific product recommendations.

 

Care without waiting

Healthcare chatbots are AI-powered virtual assistants that can chat with patients through text or voice, answering questions, booking appointments, and providing health information, using natural language processing, all without human intervention. These chatbots are revolutionizing healthcare in Saudi hospitals and clinics as they offer 24/7 support, reduce appointment wait times, and improve patient engagement. According to Grand View Horizon, the healthcare chatbot market revenue in the Kingdom is expected to reach $132 million by 2030, with a compound annual growth rate (CAGR) of 19.2% between 2025 and 2030.

The integration of AI chatbots in healthcare is genuinely changing the way patients interact with hospitals and clinics across the Kingdom. Unlike traditional hospital reception desks that close at night, AI chatbots in Saudi hospitals provide 24/7 support, offering immediate healthcare access and instant responses to patients in remote areas. Other benefits include:

  • Providing Arabic-language support. Having Arabic-language medical chatbots that understand various dialects ensures that language would never become a barrier to accessing healthcare information. Thus, the Kingdom introduced an AI health coach, supported by live voice and video features, allowing people to speak naturally with an Arabic-AI assistant. This makes healthcare guidance more accessible, personalized, and convenient.
  • Streamlining appointment scheduling. Chatbots can handle appointment bookings, deliver medical reports, and answer common patient inquiries immediately through a platform people already use daily.
  • Providing personalized medical guidance. AI-powered patient support system can provide personalized health guidance based on individual patient histories, symptoms, and preferences. 
  • Reducing hospital burden. AI chatbots can perform initial symptom assessments and guide patients to the appropriate care level, whether it is a virtual consultation, a scheduled appointment, or urgent care.
  • Enhancing chronic disease management. AI-powered patient engagement platform can send medication reminders to patients with chronic conditions, track their vital signs when integrated with IoT devices, and provide timely health tips.

 

Smarter retail and e-commerce experience

A recent study conducted by Visa showed that 90% of consumers in Saudi Arabia are embracing AI as part of their shopping journeys, using AI tools to assist with shopping. Additionally, the ‘Digital Consumer Trends 2026 Report’ published by Deloitte stated that 66% of consumers in the Kingdom now actively use AI tools. These figures affirm that the Kingdom has reached a defining moment in its digital evolution, with generative AI reshaping the way people search, shop, work, and make decisions. The rise of AI-powered assistants, notably chatbots, fueled this transformation.

AI chatbots have reshaped the way businesses interact with customers and how consumers make purchasing decisions. Retailers and e-commerce platforms in Saudi Arabia leverage AI chatbots to actively guide customers through the entire purchasing journey, from product discovery to checkout. Online platforms, such as Namshi and Noon, employ AI to analyze customer data for targeted advertising and suggestions, leading to higher conversion rates. Agentic AI Personal Shoppers is another advanced technology that can understand complex requests across text, voice, and images. This technology allows customers to upload a photo of a desired style or describe a need in Arabic or English, then autonomously searches the product catalog, checks real-time stock, and stages a personalized cart ready for checkout. This capability enables retailers to provide an always-on personal concierge that executes the shopping journey on behalf of every customer, instead of offering suggestions.

 

Transforming citizen-government interactions

The Kingdom is actively deploying AI-powered chatbots across its government services to modernize citizen interactions, moving beyond simple information provision to create a more integrated, conversational, and proactive digital government experience. With the Tawakkaln App at the heart of this transformation, individual government entities deploy their own AI chatbots to improve their services. For instance, the Ministry of Municipal and Rural Affairs and Housing introduced the Balaby chatbot on its Balaby platform to provide citizens with instant, AI-generated answers about municipal services, such as issuing commercial licenses or submitting reports.

The Digital Government Authority launched the ‘Smart Search Tool’ to streamline citizen engagement and service navigation, allowing users to search for government services. This tool utilizes natural language processing to understand complex beneficiary queries.

To sum up, the integration of conversational AI across Saudi Arabia's economy is more than a technological upgrade; it is the gradual emergence of a new national identity. In banking, healthcare, retail, and government, AI chatbots that understand context, anticipate needs, and speak the language of the people are breaking down barriers of geography, bureaucracy, and time. What was once reserved for the few—financial advice, specialized healthcare, government services, or premium shopping experiences—is now available to anyone with a smartphone and an internet connection. As these intelligent systems become integral to everyday life, they are reshaping the way services are delivered and how citizens perceive their relationship with the institutions that serve them. The true success of this transformation will ultimately be measured not in adoption rates, but in the quality of lives improved and opportunities unlocked for every user.

The Digital Divide: Who Is Still Left Out—And Why?

Kholoud Hussein 

 

Few countries have transformed their digital landscape as rapidly and comprehensively as Saudi Arabia. Over the past decade, digital transformation has evolved from being a government modernization initiative into one of the Kingdom's most influential economic and social development strategies. Under Vision 2030, technology has become more than an enabler of public services; it has emerged as a catalyst for economic diversification, private-sector growth, entrepreneurship, and social inclusion.

Today, renewing official documents, opening a bank account, establishing a company, booking a medical appointment, signing contracts, paying utility bills, or accessing government services can all be completed through a smartphone within minutes. Platforms such as Absher, Nafath, Sehhaty, Qiwa, and Tawakkalna have fundamentally changed how citizens interact with the state, while digital payments, e-commerce, and cloud-based business solutions have transformed the private sector's operating model.

These achievements have positioned Saudi Arabia among the world's leading digital economies. The Kingdom ranked second globally in the World Bank's GovTech Maturity Index, while the Digital Government Authority (DGA) reports that more than 97% of government services are now offered digitally. According to the Communications, Space and Technology Commission (CST), internet penetration has surpassed 99%, making Saudi Arabia one of the world's most connected societies. Digital payments now account for nearly 80% of all retail transactions, exceeding one of Vision 2030's original targets years ahead of schedule, while the ICT market has grown into the largest in the Middle East, with a value exceeding SAR 180 billion.

These figures tell the story of remarkable progress. Yet they also raise an equally important question.

If digital infrastructure has reached almost every household, if government services have largely become digital by default, and if businesses increasingly operate through digital platforms, does this mean every citizen and every company is benefiting equally from the Kingdom's digital transformation? 

The success of Saudi Arabia's digital journey has revealed a new challenge—one that is less visible than internet coverage maps or smartphone penetration rates, yet potentially more consequential for the country's long-term economic ambitions. It is a challenge that policymakers, businesses, investors, and entrepreneurs around the world are increasingly confronting: the digital divide.

Unlike a decade ago, however, the digital divide no longer refers simply to whether people can access the internet. In highly connected economies such as Saudi Arabia, it has become a far more sophisticated issue. It now concerns who possesses the skills to navigate an increasingly digital economy, who can leverage emerging technologies such as artificial intelligence to improve productivity, who can establish digitally enabled businesses, and who risks being left behind as economic activity becomes progressively technology-driven.

For Saudi Arabia, addressing this new generation of digital inequality is not merely a technological objective. It is an economic necessity. As the Kingdom accelerates its transition toward a knowledge-based economy, ensuring that every individual and every business can participate meaningfully in the digital era will become just as important as expanding fiber-optic networks or launching new government applications.

The first phase of Vision 2030 focused on building digital infrastructure, while the next phase will focus on ensuring that everyone can build their future upon it.

 

What Is Meant by the Digital Divide?

The concept of the digital divide has undergone a remarkable transformation over the past three decades. When policymakers first began discussing the issue during the rapid expansion of the internet in the 1990s, the concern was relatively straightforward: millions of people simply lacked access to computers and reliable internet connections. Digital inequality was therefore measured by physical infrastructure. Countries with limited broadband networks, low computer ownership, and weak telecommunications systems were considered digitally excluded.

Governments responded by investing heavily in connectivity. Expanding broadband coverage, reducing internet costs, and improving telecommunications infrastructure became central objectives of national development strategies across both developed and emerging economies.

Over time, however, it became increasingly clear that providing internet access alone was not enough.

Two individuals could own the same smartphone, access the same broadband network, and use the same government platforms, yet derive entirely different economic value from those technologies. One might use digital tools to establish a successful online business, access global markets, develop new skills, and improve productivity. The other might use the same technology primarily for communication or entertainment without experiencing any significant economic benefit.

This realization fundamentally changed how international organizations define the digital divide.

Today, institutions such as the World Bank, the Organisation for Economic Co-operation and Development (OECD), and the International Telecommunication Union (ITU) describe digital inclusion as a multidimensional concept encompassing not only access to digital infrastructure but also digital literacy, affordability, accessibility, cybersecurity awareness, trust in online services, and the ability to participate productively in the digital economy.

In other words, connectivity has become only the starting point. Meaningful participation has become the real objective.

This evolution has given rise to what researchers increasingly describe as the "second" and even "third" generations of the digital divide.

The first generation focused on infrastructure—who had access to the internet and who did not.

The second focused on digital skills—who could effectively use technology to improve education, employment, and business performance.

Today, the third generation is emerging around artificial intelligence, data literacy, automation, cloud computing, and advanced digital capabilities. As intelligent technologies become integral to every sector of the economy, the divide increasingly separates those capable of creating value from technology from those who simply consume it.

This distinction is becoming one of the defining characteristics of modern economies.

Digital transformation is no longer measured by the number of smartphones in circulation or broadband subscriptions. Increasingly, it is measured by the number of digitally skilled workers, AI-enabled businesses, technology-driven entrepreneurs, innovative startups, and organizations capable of competing in a global digital marketplace.

For countries pursuing ambitious economic diversification strategies, including Saudi Arabia, this new definition carries profound implications.

Building infrastructure may require billions of dollars in investment, but building digital capabilities requires something far more challenging: long-term investment in education, talent development, entrepreneurship, research, and innovation.

 

Saudi Arabia's Journey Toward Closing the Digital Divide

Saudi Arabia's experience illustrates how rapidly a nation can transform its digital landscape when technology becomes a national strategic priority.

When Vision 2030 was launched in 2016, digital transformation was identified as one of the key enablers of economic diversification. Rather than treating technology as a standalone sector, policymakers viewed it as a foundation capable of improving government efficiency, attracting foreign investment, empowering entrepreneurs, creating new industries, and enhancing quality of life.

Over the past decade, this vision has translated into unprecedented investments across digital infrastructure.

The Kingdom expanded fiber-optic networks across urban and rural areas, accelerated nationwide 5G deployment, strengthened cloud computing capabilities, modernized telecommunications regulations, and encouraged greater private-sector participation in the ICT sector. Today, Saudi Arabia enjoys one of the highest smartphone penetration rates in the world and among the region's most advanced digital infrastructure ecosystems.

Yet infrastructure represented only one aspect of the transformation.

The government simultaneously embarked on an ambitious digital government agenda that fundamentally changed the relationship between citizens and public institutions.

Instead of requiring physical visits to multiple government offices, integrated digital platforms now allow individuals and businesses to complete hundreds of transactions remotely. According to the Digital Government Authority, Saudi Arabia has digitized more than 97% of its government services, while the Kingdom continues to improve user experience through unified digital identities, interoperable platforms, and AI-powered public services.

This transformation has produced tangible economic benefits.

Administrative costs have declined, business registration procedures have accelerated, compliance has become more efficient, and entrepreneurs can establish companies significantly faster than was possible only a decade ago. The reduction in bureaucracy has strengthened Saudi Arabia's attractiveness as an investment destination while supporting the growth of its startup ecosystem.

As Minister of Communications and Information Technology Abdullah Alswaha has repeatedly emphasized, the Kingdom's digital transformation is not simply about deploying technology but about empowering people and creating opportunities for innovation. Speaking at several international forums, Alswaha has argued that Saudi Arabia's greatest competitive advantage lies in its investment in human capabilities, noting that talent—not technology alone—will determine success in the era of artificial intelligence.

Similarly, Ahmed Alsuwaiyan, Governor of the Digital Government Authority, has consistently highlighted that digital government is no longer measured solely by the number of online services but by the quality of citizens' digital experiences. His remarks reflect an important shift in public policy thinking: successful digital transformation depends not only on making services available, but also on ensuring they are accessible, intuitive, inclusive, and trusted.

These achievements explain why Saudi Arabia is frequently cited as one of the world's leading examples of digital transformation. Yet they also underscore an important reality.

Building world-class digital infrastructure is only the first step.

Ensuring that every citizen, entrepreneur, employee, student, and business can benefit equally from that infrastructure is a far more complex challenge—one that cannot be solved through technology alone.

It requires investment in people. And it is precisely at this point that Saudi Arabia's digital transformation enters its most important phase.

 

Who Is Still Left Out? The New Face of Digital Inequality

It is tempting to assume that digital inequality disappears once internet access becomes nearly universal. Saudi Arabia's experience demonstrates otherwise.

The Kingdom has largely solved what development economists refer to as the "first-generation digital divide." Broadband networks extend across the country, fifth-generation (5G) services continue to expand, smartphone ownership ranks among the highest globally, and digital government platforms have become the primary channel through which citizens interact with public institutions. In purely technological terms, Saudi Arabia has built one of the most advanced digital ecosystems in the region.

Yet digital transformation has entered a far more complex stage.

Today, exclusion is less visible than it was a decade ago. It no longer manifests itself through the absence of internet connections or limited access to government services. Instead, it appears through unequal opportunities to participate in a rapidly evolving digital economy. Some individuals, businesses, and sectors have embraced digital technologies as engines of growth and innovation, while others continue to struggle to translate connectivity into tangible economic value.

Perhaps nowhere is this more evident than among Saudi Arabia's small and medium-sized enterprises.

SMEs occupy a central position within Vision 2030, with the Kingdom aiming to increase their contribution to gross domestic product to 35% by the end of the decade. Considerable progress has already been made, supported by financing initiatives, regulatory reforms, and a thriving entrepreneurial ecosystem. Nevertheless, digital maturity remains uneven across the sector.

Many young startups have been built entirely around cloud computing, artificial intelligence, digital payments, and data analytics. They operate with technology embedded into every stage of their business models, allowing them to scale rapidly and compete beyond local markets.

By contrast, many traditional SMEs continue to rely on fragmented digital systems or manual processes. Inventory management, customer relationships, accounting, procurement, and sales often remain disconnected, preventing businesses from fully exploiting the efficiencies offered by modern technology. Digital tools may exist within these companies, but they frequently operate in isolation rather than forming an integrated digital ecosystem capable of improving productivity and supporting strategic decision-making.

This disparity has become one of the defining characteristics of Saudi Arabia's emerging digital economy.

Increasingly, competitiveness depends not on whether businesses possess technology, but on how effectively they integrate it into their daily operations.

The same challenge extends to family-owned businesses, many of which have formed the backbone of the Saudi private sector for decades.

While large family conglomerates have invested heavily in digital transformation, thousands of smaller family enterprises continue to navigate the transition from traditional business practices toward digitally driven operating models. Succession planning has become intertwined with technological modernization, as younger generations often seek to introduce e-commerce, enterprise software, artificial intelligence, and data-driven decision-making into businesses historically built on personal relationships and conventional management practices.

For many of these companies, digital transformation is no longer simply an operational upgrade; it has become essential to long-term survival.

The labor market presents another dimension of the digital divide.

The rapid adoption of automation and artificial intelligence is fundamentally reshaping the skills demanded by employers. Administrative tasks that once required significant human intervention are increasingly automated, while demand continues to grow for professionals capable of managing digital platforms, analyzing data, developing AI solutions, strengthening cybersecurity, and operating within cloud-based environments.

According to the World Economic Forum's Future of Jobs Report, digital skills are expected to become among the fastest-growing competencies worldwide during the remainder of this decade. Saudi Arabia has recognized this challenge through extensive investments in digital skills programs, coding academies, artificial intelligence education, and workforce reskilling initiatives. Nevertheless, maintaining alignment between education outcomes and rapidly evolving labor market requirements remains one of the Kingdom's most significant long-term challenges.

As Alswaha has repeatedly emphasized, talent will ultimately determine the success of the digital economy. Infrastructure may provide the platform, but people remain the primary engine of innovation.

Another group facing unique challenges consists of elderly citizens.

Although Saudi Arabia has made remarkable progress in simplifying digital government services through user-friendly platforms such as Absher and Sehhaty, digital adoption among older generations remains uneven. Many continue to depend on family members to complete electronic transactions, navigate digital banking services, or manage online healthcare appointments.

This does not necessarily reflect a lack of willingness to embrace technology. Rather, it highlights the importance of designing digital services that accommodate varying levels of digital confidence and technological familiarity.

True digital inclusion requires more than making services available online; it requires ensuring that every citizen can use them independently and confidently.

People with disabilities represent another important dimension of digital inclusion.

Saudi Arabia has introduced significant accessibility standards across government platforms as part of its broader commitment to inclusive development. However, rapid technological innovation continually creates new accessibility requirements, particularly as artificial intelligence, immersive technologies, and increasingly sophisticated digital interfaces become integrated into everyday services.

Ensuring that technological progress remains inclusive will require ongoing collaboration between government institutions, technology companies, accessibility specialists, and entrepreneurs.

Geography also continues to influence digital participation, although in different ways than in the past.

The issue is no longer whether rural communities possess internet connectivity. Significant investments have dramatically expanded broadband coverage throughout the Kingdom. Instead, the challenge increasingly concerns access to advanced digital ecosystems.

Entrepreneurs in Riyadh, Jeddah, and Dhahran benefit from proximity to accelerators, venture capital firms, technology conferences, research institutions, universities, and innovation hubs. These ecosystems facilitate collaboration, investment, mentorship, and knowledge exchange.

Entrepreneurs operating in smaller cities may possess equivalent connectivity yet fewer opportunities to participate in these innovation networks.

Closing this gap will require continued expansion of regional entrepreneurship ecosystems rather than infrastructure alone.

Digital inequality also manifests itself in financial capability.

While Saudi Arabia has become one of the Middle East's leading markets for digital payments and fintech innovation, not every entrepreneur possesses the financial knowledge required to leverage digital financing solutions effectively. Understanding crowdfunding, embedded finance, venture capital, revenue-based financing, digital lending, or investment readiness increasingly determines whether startups can secure the capital needed to grow.

Financial literacy has therefore become inseparable from digital literacy.

As financial services become increasingly technology-driven, entrepreneurs who fail to understand digital finance risk limiting their own growth opportunities.

Taken together, these examples illustrate a profound shift in the nature of digital inequality.

The remaining barriers are no longer primarily technological. They are educational, economic, institutional, and increasingly, they are connected to human capability.

 

Why Closing the Digital Divide Matters Economically

For many years, digital transformation was discussed primarily as a technological objective. Governments invested in telecommunications networks, electronic services, and broadband infrastructure because these projects represented visible signs of modernization. Today, however, economists increasingly regard digital inclusion through a different lens.

It has become an economic growth strategy.

Every digitally capable entrepreneur strengthens private-sector competitiveness. Every SME that successfully integrates artificial intelligence or cloud computing improves productivity. Every worker who acquires advanced digital skills contributes to labor market resilience. Collectively, these individual gains translate into broader economic performance.

This explains why institutions such as the World Bank, the OECD, and the International Monetary Fund increasingly describe digital inclusion as a driver of productivity rather than merely a social policy objective.

For Saudi Arabia, the implications are particularly significant.

Vision 2030 seeks to diversify the economy through innovation, entrepreneurship, advanced manufacturing, financial services, tourism, logistics, and technology. None of these sectors can achieve their full potential without a digitally capable workforce and digitally mature businesses.

Digital inclusion therefore sits at the intersection of nearly every major national economic objective because: 

  • It influences startup formation.
  • It affects SME growth.
  • It strengthens labor productivity.
  • It attracts foreign direct investment.
  • It supports research and innovation.
  • It determines how effectively Saudi Arabia competes within the global digital economy.

The Kingdom has already demonstrated that it can build world-class digital infrastructure.

The next measure of success will depend on how effectively every citizen and every business can transform that infrastructure into opportunity.

 

The Role of Saudi Startups: Bridging the Last Mile of Digital Transformation

If government institutions built Saudi Arabia's digital infrastructure, startups have built the bridges that connect this infrastructure to everyday life.

This distinction is important because digital transformation does not end with the launch of an electronic government service or the expansion of a fiber-optic network. Infrastructure creates possibilities, but it is businesses that transform those possibilities into practical solutions capable of changing how people work, shop, save, learn, receive healthcare, manage companies, and access financial services.

In many respects, Saudi startups have become the "last mile" of the Kingdom's digital transformation.

Rather than competing with government initiatives, they have complemented them by identifying highly specialized problems that public institutions could not address alone. While government established the regulatory frameworks and invested in digital infrastructure, startups focused on simplifying complex processes, reducing costs, improving accessibility, and encouraging both individuals and businesses to embrace digital technologies with confidence.

Perhaps nowhere has this been more evident than in financial technology.

For decades, access to financing represented one of the largest obstacles facing entrepreneurs and SMEs across the region. Traditional banking requirements often made obtaining credit difficult for younger businesses, while many consumers remained hesitant about using digital financial services.

Saudi fintech startups have played a central role in changing this reality.

Companies such as Tamara have transformed consumer financing by popularizing Buy Now, Pay Later (BNPL) solutions, enabling millions of consumers to shop online while giving merchants new opportunities to increase sales and improve customer acquisition. At the same time, platforms such as Lendo introduced debt crowdfunding models that opened alternative financing channels for SMEs, addressing a longstanding funding gap that conventional financial institutions alone could not fill.

Similarly, Hakbah modernized the traditional concept of community savings by digitizing "Jameya" models, encouraging financial inclusion while preserving familiar cultural practices. Instead of replacing traditional behaviors, the company enhanced them through technology, making saving more transparent, accessible, and efficient.

Collectively, these startups did more than introduce new financial products. They strengthened public confidence in digital financial services, encouraged cashless transactions, and expanded participation in the Kingdom's growing digital economy.

Retail technology presents another compelling example.

The explosive growth of e-commerce in Saudi Arabia would have been difficult to sustain without platforms designed specifically for local merchants.

Companies such as Salla and Zid significantly lowered the barriers to launching online businesses. Entrepreneurs no longer needed to build expensive websites, hire software developers, or invest heavily in digital infrastructure before reaching customers. Instead, these platforms offered integrated ecosystems combining online storefronts, payment gateways, inventory management, logistics, customer relationship management, and digital marketing tools within a single solution.

This democratization of technology proved particularly significant for small businesses.

By reducing the cost and complexity of digital commerce, these startups enabled thousands of entrepreneurs to participate in Saudi Arabia's rapidly expanding online economy, regardless of their technical background.

The restaurant industry experienced a similar transformation.

Saudi-based Foodics evolved from a point-of-sale provider into a comprehensive cloud platform supporting restaurants with inventory management, payment processing, analytics, customer engagement, and operational intelligence. In doing so, the company helped thousands of restaurants transition from traditional management methods toward fully digital operations, improving efficiency and supporting long-term scalability.

Education technology has followed a comparable trajectory.

As digital learning became increasingly important, particularly following the COVID-19 pandemic, companies such as Classera demonstrated how Saudi-developed educational technologies could serve not only domestic institutions but international markets as well. By integrating digital classrooms, AI-powered learning tools, and cloud-based education management systems, these platforms helped schools embrace hybrid and digital learning environments while expanding access to high-quality educational resources.

AI startups are now emerging as the next frontier.

Companies including Mozn have developed sophisticated AI solutions for fraud detection, anti-money laundering, and financial risk management, illustrating the evolution of Saudi startups from digital service providers into creators of advanced technologies capable of competing internationally.

Similarly, Lucidya has enabled organizations across the region to analyze Arabic-language customer sentiment using artificial intelligence, filling a gap that global technology providers often overlooked. By tailoring AI solutions to Arabic-speaking markets, the company demonstrated how local innovation can solve challenges that international products frequently fail to address.

Industrial technology is experiencing similar momentum.

Construction technology startup WakeCap uses wearable Internet of Things (IoT) devices and data analytics to improve workforce safety and operational efficiency across large construction projects. The company's success reflects another important aspect of Saudi Arabia's startup ecosystem: digital transformation is no longer confined to software or consumer applications. Increasingly, it is reshaping traditional industries such as construction, manufacturing, logistics, and infrastructure.

 

The Next Gaps Waiting to Be Filled

Despite the remarkable growth of Saudi Arabia's startup ecosystem, significant opportunities remain.

Indeed, the Kingdom's continued digital transformation is likely to create entirely new markets over the coming decade.

Artificial intelligence represents perhaps the largest opportunity.

While large corporations increasingly invest in AI capabilities, many SMEs continue to struggle with implementation. Future startups are therefore expected to focus less on developing foundational AI models and more on making artificial intelligence practical, affordable, and accessible for small businesses operating across retail, healthcare, manufacturing, logistics, legal services, education, and tourism.

Another promising area lies in Arabic-language AI.

Although global AI models continue improving multilingual capabilities, demand is growing for solutions specifically designed around Arabic language processing, regional dialects, cultural contexts, and local regulatory environments. Saudi entrepreneurs are well positioned to become global leaders in this niche.

Accessibility technologies represent another underserved market.

As Saudi Arabia advances its commitment to inclusive development, demand will continue growing for digital solutions that better serve elderly citizens and people with disabilities. Technologies supporting voice navigation, accessible digital interfaces, AI-powered assistance, and adaptive user experiences represent significant commercial opportunities while simultaneously strengthening digital inclusion.

Cybersecurity is expected to become equally important.

As businesses become increasingly digital and government services rely more heavily on cloud computing and artificial intelligence, protecting digital infrastructure will require continuous innovation. Saudi Arabia has already identified cybersecurity as a strategic priority, creating fertile ground for startups specializing in digital identity protection, threat intelligence, secure cloud infrastructure, and AI-powered cyber defense.

Education technology also remains far from saturated.

The challenge is no longer simply digitizing classrooms. Instead, the next generation of EdTech startups is likely to focus on lifelong learning, AI-assisted education, personalized skills development, vocational reskilling, and continuous professional education designed for rapidly changing labor markets.

Collectively, these emerging sectors demonstrate that the digital divide should not be viewed solely as a challenge.

It also represents one of Saudi Arabia's largest investment opportunities.

 

AI and the Next Digital Divide

If internet connectivity defined the first generation of digital transformation, artificial intelligence is likely to define the next.

The rapid adoption of generative AI has fundamentally changed the nature of digital competitiveness. Access to AI tools is becoming increasingly widespread, but access alone no longer guarantees productivity.

The real advantage lies in knowing how to integrate AI into daily work.

Businesses capable of automating workflows, analyzing data, improving customer service, forecasting demand, enhancing cybersecurity, and supporting strategic decision-making through artificial intelligence will increasingly outperform competitors relying on traditional operating models.

This represents a new form of digital inequality. It is not an infrastructure divide. It is an intelligence divide.

Saudi Arabia has moved aggressively to position itself at the forefront of this transformation. Through the Saudi Data and Artificial Intelligence Authority (SDAIA), the National Strategy for Data and AI, and the launch of HUMAIN, the Kingdom has committed billions of dollars toward AI infrastructure, cloud computing, research partnerships, semiconductor investments, and talent development.

Speaking at LEAP and other international forums, Minister Abdullah Alswaha has consistently argued that the global AI race will not be won solely through computing power but through investment in people. Talent, education, and innovation, he maintains, will determine which nations ultimately lead the next wave of technological transformation.

 

From Digital Access to Digital Opportunity

As Vision 2030 enters its final years, Saudi Arabia's digital transformation is approaching a defining moment.

The Kingdom has already demonstrated that ambitious public policy, substantial investment, and close collaboration between government and the private sector can fundamentally reshape an economy within a remarkably short period. International rankings, expanding digital infrastructure, growing startup activity, and increasing foreign investment all point toward a digital ecosystem that continues to mature at an impressive pace.

Yet the next chapter will demand something even more ambitious.

It will require ensuring that digital transformation benefits every entrepreneur, every SME, every student, every worker, and every community—not simply by providing access to technology, but by enabling them to create value from it.

This is where startups, investors, universities, corporations, and policymakers will increasingly converge. Their shared challenge will be to transform digital inclusion from a policy objective into an economic reality, one that supports innovation, strengthens productivity, expands entrepreneurship, and enhances global competitiveness.

Ultimately, the digital divide is not simply about technology. It is about opportunity.

It is about ensuring that no promising entrepreneur is prevented from growing because of limited digital capabilities, that no small business is excluded from the digital economy because it cannot adopt emerging technologies, and that no citizen is left behind as artificial intelligence reshapes the future of work.

Saudi Arabia has already built one of the world's most advanced digital foundations.

The next measure of its success will not be the number of platforms it launches, the speed of its internet, or the sophistication of its digital infrastructure.

It will be measured by something far more important: how many people can confidently participate, compete, innovate, and prosper within the digital economy it has created.

 

10 Business Myths That Can Kill a Startup

Kholoud Hussein 

 

Every generation of entrepreneurs inherits a collection of business advice that promises to simplify the path to success. Some of these lessons have stood the test of time, while others have become outdated myths that continue to circulate despite changing market realities. In the startup world, where uncertainty is constant and every decision can shape a company's future, following the wrong advice can be more damaging than making no decision at all.

The problem is that bad business advice often sounds convincing. It is repeated by successful founders, amplified on social media, and packaged into motivational slogans that ignore context. Yet startups rarely fail because founders lacked inspirational quotes. More often, they fail because they followed strategies that did not match the stage of their business, the nature of their market, or the needs of their customers.

Some of the most common pieces of entrepreneurial wisdom are, in fact, among the most dangerous. Here are ten examples.

1. "Raise as Much Money as You Can"

Securing investment is often celebrated as the ultimate validation of a startup. However, raising more capital than a company actually needs can create unnecessary pressure. Larger funding rounds typically lead to higher expectations, faster spending, and greater pressure to achieve aggressive growth targets. Companies that scale prematurely often discover that abundant capital can hide operational weaknesses instead of solving them.

Successful founders view fundraising as a tool, not an achievement. Capital should accelerate a proven business model, not compensate for the absence of one.

2. "Growth Is More Important Than Profitability"

For years, the startup ecosystem rewarded companies that prioritized rapid expansion over sustainable economics. While this strategy produced several global technology giants, it also contributed to the collapse of countless startups that burned through investor capital without building profitable businesses.

Today's investment environment has shifted significantly. Venture capital firms increasingly examine unit economics, customer retention, and capital efficiency before rewarding growth. Scale remains important, but sustainable growth has become far more valuable than growth at any cost.

3. "If You Build a Great Product, Customers Will Come"

This may be one of the oldest misconceptions in entrepreneurship.

Building an outstanding product is only one part of creating a successful company. Without effective distribution, marketing, pricing, and customer acquisition strategies, even exceptional products can fail.

Many startups underestimate the difficulty of reaching customers. In reality, distribution has become one of the strongest competitive advantages in modern business. Companies do not simply compete on innovation; they compete on attention.

4. "Copy What Successful Startups Did"

Entrepreneurs often study companies such as Airbnb, Uber, Stripe, or Shopify in search of a formula for success. The problem is that these businesses succeeded under very different market conditions.

The funding environment, consumer behavior, competition, and technology landscape have all evolved dramatically. Strategies that worked a decade ago may be ineffective today.

Rather than copying successful startups, founders should understand the principles behind their decisions and adapt them to current market realities.

5. "The Customer Is Always Right"

Listening to customers is essential, but blindly following every request rarely leads to innovation.

Customers typically describe problems through the lens of existing solutions. It is the entrepreneur's responsibility to identify the underlying need rather than simply implementing every feature request.

Some of the world's most successful products emerged because founders understood what customers needed before customers themselves could articulate it.

6. "Move Fast and Break Things"

Speed remains a competitive advantage, but the famous Silicon Valley slogan has become increasingly problematic.

For startups operating in fintech, healthcare, cybersecurity, or artificial intelligence, moving recklessly can create legal, financial, and reputational risks that are difficult to recover from.

Today's founders must balance speed with responsibility. Building quickly remains important, but building securely, ethically, and sustainably has become equally critical.

7. "Do Everything Yourself"

Many entrepreneurs believe that complete control guarantees quality.

In reality, companies scale through delegation, not individual effort.

Founders who attempt to oversee every operational detail eventually become bottlenecks. As organizations grow, leadership shifts from executing tasks to building systems, hiring talented people, and empowering teams to make decisions.

The strongest founders are rarely those who do the most work. They are those who create organizations capable of succeeding without constant intervention.

8. "Failure Is Always Good"

Modern startup culture often celebrates failure as a badge of honor. While learning from mistakes is undoubtedly valuable, failure itself should never become the objective.

The real lesson is not to fail frequently, but to experiment intelligently, manage risks effectively, and learn before mistakes become catastrophic.

Experienced entrepreneurs recognize that disciplined execution is just as important as resilience.

9. "Competition Means the Market Is Too Crowded"

Many founders avoid entering competitive industries because they assume every opportunity has already been captured.

In reality, competition often signals market demand.

Some of the world's largest companies entered markets filled with established players but differentiated themselves through better execution, superior customer experience, or new business models.

The absence of competitors can sometimes indicate a lack of demand rather than an untapped opportunity.

10. "Success Happens Overnight"

Perhaps the most misleading piece of business advice is not spoken directly but implied through media coverage.

Headlines celebrate billion-dollar valuations, record-breaking funding rounds, and rapid exits while overlooking the years of experimentation, setbacks, product iterations, and strategic pivots that preceded those milestones.

Most successful startups spend years refining products, rebuilding teams, adjusting business models, and earning customer trust before becoming visible to the wider market.

The perception of overnight success is often the result of invisible preparation.

 

Key skills leaders must master to build high-trust startup teams

Noha Gad

 

Building strong teams is the backbone of any successful organization. Whether a company is launching its first product or scaling across markets, the ability of people to work together, take risks, and learn from failure determines speed, resilience, and long-term outcomes. In startups, where uncertainty and resource constraints are constant, one factor separates companies that stall from those that accelerate: trust. High-trust teams make faster decisions, collaborate more effectively across roles and time zones, and retain top talent through challenging phases. 

Trust accelerates everything a startup needs to do to survive and scale. When team members believe in each other’s competence and good intent, decisions move from debate to action. That speed matters in early-stage companies where missed windows and slow feedback can sink promising ideas.

The way founders share information and listen directly shapes team alignment. These habits highlight practical approaches leaders can use to strengthen trust through clear and intentional communication.

  • Radical transparency

Radical transparency means openly sharing relevant organizational information. This includes not just the decisions made, but also the reasons behind them, as well as both successes and failures. This approach helps teams clearly understand what is happening and why. In early-stage and growing startups, uncertainty is common. Leaders who communicate openly about progress or changes in priorities can reduce confusion and help teams stay focused and steady. 

When information flows freely, teams depend less on guesses. Instead, they gain a clear view of how decisions are made and can better see how their work connects to the organization’s larger goals.

  • Active listening.

While founders often focus on communicating direction, trust deepens when leaders put as much effort into listening. Active listening means fully engaging with what others are saying, including the intent and underlying concerns behind someone's words. Leaders who consistently listen well make their team members feel understood and respected. Core active listening practices include restating key points to confirm understanding, asking open-ended questions to explore context, observing tone and nonverbal signals, and delaying judgment or advice until fully understanding the message.

  • Ongoing learning and development.

Communication is a skill that improves over time with practice and reflection. When leaders make an effort to master communication, they also show that they value clarity and alignment within the organization. This is where structured communication training can be helpful. Over time, organizations that focus on improving communication tend to experience fewer misunderstandings and better coordination between departments. Encouraging a culture of learning also supports higher employee engagement and helps teams become more creative, adaptable, and responsive to change.

  • Consistent and constructive feedback

Trust grows when feedback becomes a regular part of daily communication. Consistent feedback helps teams remain aligned on goals and expectations. A clear structure can make feedback more useful and actionable. This includes: identifying the specific situation or task, focusing on observable actions rather than assumptions, suggesting clear and practical next steps, and giving feedback in a timely and relevant manner. It is also important to create channels for upward feedback, so leaders can understand how the team received their communication. When feedback flows consistently in both directions, teams are better able to stay aligned, especially in fast-changing environments.

  • Words-actions alignment

Team members are more likely to trust leadership when communication consistently matches behavior. Credibility grows when teams see alignment between what someone says and what they do. Consistency is more important in startup environments where teams are more inclined to observe leadership.

Finally, trust is not an abstract ideal; it is a practical foundation for startup success. It shapes how quickly teams decide, how openly they collaborate, and how well they adapt to uncertainty. For founders and leaders, building trust does not require grand gestures; it begins with everyday communication practices. When these practices become part of an organization's culture, teams become more than just groups of individuals working toward separate goals. They become cohesive units that move faster, learn from setbacks, and stay committed through challenges.