Sinno: Nokia focuses on serving business, communication sectors

NOHA.GAD

Feb 11, 2025

Nokia offers a comprehensive suite of services tailored to the business sector and communication firms

Riyadh - Exclusive Sharikat Mubasher: The multinational telecommunications and information technology (IT) company Nokia offers a comprehensive suite of services tailored to the business sector and communication firms, Head of Marketing for Middle East and Africa Anis Sinno stated in an interview with Sharikat Mubasher.

Speaking on the sidelines of LEAP 2025, Sinno highlighted Nokia’s focus on establishing wired and wireless mobile networks, emphasizing the pivotal role of artificial intelligence (AI) in building secure, high-speed networks and optimizing operators’ business operations.

He also noted that Nokia provides a range of software and applications designed to enhance network management seamlessly and securely.

LEAP 2025 convenes from 9 to 12 February in Riyadh, with the participation of over 1,800 exhibitors, more than 1,000 speakers, and over 680 startups. It brings together global leaders from the public and private sectors, top innovators, and key stakeholders in tech investment.

Under the theme ‘Into New Worlds,’ this four-day event aims to showcase the latest innovations and facilitate knowledge exchange, expanding business networking and investment opportunities in the tech sector.

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Riyadh - Sharikat Mubasher: The Riyadh-based investment company Merak Capital invested $1.2 million in the Saudi fintech company, Bynow, to advance B2B payment solutions in Saudi Arabia.Bynow will use the investment to accelerate product development, expand its B2B payment offerings, and strengthen its presence in Saudi Arabia and the MENA region, a recent statement revealed.This investment reflects Merak Capital’s dedication to supporting fintech platforms that become essential to business operations rather than supporting tools.Abdulelah Alsharif, Vice President of Venture Capital at Merak Capital, said: “We believe Bynow has the potential to become an integral part of how businesses operate in an increasingly digital economy, and we are proud to support them on this journey.”For his part, Rami Suliman, CEO of Bynow, stated that Merak Capital’s investment is a testament to the company’s mission to modernize B2B payments in Saudi Arabia and the MENA region.“With Merak as our partner, we’ll accelerate our roadmap from deferred payments to a full financial operating system for businesses: embedded credit, AR/AP automation, and seamless integrations that turn finance workflows into predictable liquidity and real-time visibility. Together, we’re scaling Bynow into a platform that modernizes B2B payments across the region, and as demand grows, we’re preparing to take Bynow global,” Suliman added.Bynow aims to redefine how businesses manage payments by offering buy now, pay later (BNPL) solutions that empower companies to defer and split their payments, unlocking flexibility and smoother cash flow.

Badwi: Qsalary offers flexible financial solutions to empower employers, employees

Riyadh - Exclusive Sharikat Mubasher: Qsalary, a Riyadh-based financial services application powered by ASFA Ventures, offers diverse and flexible solutions to empower both employers and employees, Co-founder and CTO Mohammed Badwi stated in an interview with Sharikat Mubasher.Speaking on the sidelines of the Money 20/20 Middle East conference, Badwi clarified that the application enables employees to get their earned wages at any time without waiting for the usual salary date.For employers, Qsalary provides simple and Shariah-compliant financial solutions that align with the organization's goals, ultimately boosting job satisfaction, enhancing employees’ loyalty, and reducing turnover rates.Badwi highlighted Saudi Arabia’s position as a global fintech hub, affirming that the Kingdom leads the world in various pivotal sectors, such as B2B, lending, corporate services, and more.He noted that fintech events such as Money 20/20 Middle East and 24 Fintech underscore Saudi Arabia’s commitment to bolstering the fintech ecosystem within the Kingdom and the broader region.The Money 20/20 Middle East took place in Riyadh from 15 to 17 September, bringing together more than 450 global and regional fintech brands and over 1,050 investors from around the globe.Co-organized by Fintech Saudi and Tahaluf, the conference addressed key topics shaping the future of the financial sector, including artificial intelligence (AI) in financial services, open banking and open finance, instant payments, and data governance and regulations.With the theme “Where Money Does Business,” Money20/20 Middle East featured dedicated partnership pavilions, executive networking lounges, and curated meeting programs to maximize ROI for sponsors and exhibitors.

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Sinno: Nokia focuses on serving business, communication sectors

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