Dubai – Sharikat Mubasher: UAE-based payments platform Ziina entered a strategic partnership with corporate services provider Virtuzone to help businesses in the UAE launch and operate more efficiently by integrating company formation with digital payment infrastructure. Under the agreement, businesses established through Virtuzone will gain direct access to Ziina’s payment gateway and acceptance tools, as per a recent press release. This will enable merchants to accept and manage payments both online and in person through a single platform, streamlining operations from the early stages of business setup.

Faisal Toukan, Co-Founder and CEO of Ziina, said the partnership aims to help entrepreneurs launch businesses faster by providing immediate access to payment capabilities, allowing founders to accept payments, access funds quickly, and manage cash flow from the outset.

Meanwhile, George Hojeige, Group CEO of Virtuzone, noted that payment acceptance is a key component of operational readiness for new companies. Integrating Ziina’s solutions into Virtuzone’s ecosystem, he said, will offer entrepreneurs a seamless and compliant payment option aligned with modern business needs in the UAE.

Through Ziina’s instant settlement feature, merchants can access funds immediately after transactions and spend them using the Ziina Card directly within the app, improving liquidity management for small and medium-sized enterprises.

The partnership comes as the UAE continues to see strong SME growth. Small businesses account for more than 94% of registered companies and employ about 86% of the private sector workforce, with the total number of businesses in the country surpassing 1.4 million by the end of 2025.