Doha – Sharikat Mubasher: Qatar’s Snoonu announced an investment in HASIF, a Qatari startup specializing in smart accounting and financial compliance solutions for SMEs, as part of its Snoonu Startup Factory initiative.

As per a recent press release, the investment followed the Startup Factory competition and showcase held last week, where emerging startups presented solutions targeting key business and market challenges in Qatar.

Founded by Noof Alhbabi, Maryam Eisa, and Dana Alwadaani, HASIF has developed an AI-powered platform that enables SMEs to manage accounting, invoicing, financial reporting, and compliance processes more efficiently through automated tools. The platform also connects businesses with accounting experts and supports companies preparing for future VAT and digital compliance requirements in Qatar and the wider region.

The investment marks the second startup backed through Snoonu Startup Factory, following the company’s earlier investment in Sufra AI. Snoonu said the initiative is part of its broader strategy to support local innovation, invest in emerging talent, and strengthen Qatar’s entrepreneurial ecosystem and knowledge-based economy.