Riyadh – Sharikat Mubasher: NEOM, Saudi Arabia’s $500 billion mega business and tourism project, unveiled Utamo, a new destination for art and entertainment that aims to host performances from the globe’s biggest artists, according to a statement by NEOM.

NEOM has billed its latest project as “an innovative and multipurpose event and performance space” featuring VIP lounges, and signature restaurants that aim to make it one of the world’s most exclusive event spaces.

“Cocooned in a mountain located along the Gulf of Aqaba coastline, Utamo creates a unique backdrop for music events, exhibitions, and art activations that will transform traditional entertainment experiences,” the statement said.

According to the statement, the venue has been designed to be a place where art and architecture blend harmoniously, providing visitors with a truly unique experience.

Guests will arrive at Utamo via an extended pathway of a garden promenade, featuring more than 50 species of shrubs, herbs and flowers, before reaching the grand hall and a 64-meter-high entrance, which pays homage to art and design.

The space will be carefully crafted to facilitate immersive artistic installations and performances while advanced audio-visual systems will give “sensory experiences” to immerse viewers into performances.

In line with NEOM’s sustainability goals, the design and construction of Utamo will ensure minimal intervention with the surrounding environment.