Ceer signs SAR 8.2 bn deal with Hyundai Transys

user icon
NOHA.GAD
calender icon
Jun 12, 2024
article image

Riyadh - Sharikat Mubasher: Ceer, the first Saudi electric vehicle (EV) brand, signed a partnership agreement worth SAR 8.2 billion with Hyundai Transys to supply innovative Electric Vehicle Drive Systems (EDS) for its vehicles, according to the company’s press release.

Unlike typical EDS, Hyundai Transys’ integrated EDS is a three-in-one system that combines a motor required to drive the EV, an inverter, and a reduction gear, which converts power to control the motor’s torque.

James DeLuca, CEO of Ceer, stated that the partnership represents a milestone in the company’s journey towards boosting the Saudi automotive sector.

“We are delighted to partner with Hyundai Transys, who join our list of globally leading partners, allowing us to integrate this cutting-edge EDS technology in our world-class electric vehicles,” DeLuca stated.

The EDS advanced system reduces size and weight while enhancing power efficiency, streamlining the EV design process, and boosting cost competitiveness.

For his part, Steve Yeo, CEO of Hyundai Transys, commented: “With this agreement, we are confident of the success of this project through closer cooperation between our two companies and we look forward to developing this relationship further for a long-term partnership.”


Share

Related News

SAMA greenlights DaftarPay to provide BNPL Services
News
Calendar Icon
July 7, 2026
SAMA greenlights DaftarPay to provide BNPL Services
Read More
SAL, EWA join forces to enhance logistics skills
News
Calendar Icon
July 6, 2026
SAL, EWA join forces to enhance logistics skills
Read More
Noon Education acquires Almakhfi to strengthen its leadership in EdTech sector
News
Calendar Icon
July 6, 2026
Noon Education acquires Almakhfi to strengthen its leadership in EdTech sector
Read More
FedEx, Dubai Chambers partner to accelerate global growth for businesses
News
Calendar Icon
July 6, 2026
FedEx, Dubai Chambers partner to accelerate global growth for businesses
Read More
Standard Chartered: Saudi business activity to accelerate in Q3-26
News
Calendar Icon
July 6, 2026
Standard Chartered: Saudi business activity to accelerate in Q3-26
Read More
Virgin Mobile Saudi Arabia launches ‘Aman Plans’ digital child protection service
News
Calendar Icon
July 6, 2026
Virgin Mobile Saudi Arabia launches ‘Aman Plans’ digital child protection service
Read More
Zain KSA partner with Monsha’at to empower Saudi SMEs
News
Calendar Icon
July 5, 2026
Zain KSA partner with Monsha’at to empower Saudi SMEs
Read More
e&, Lenovo Connect team up to expand connected mobility across GCC
News
Calendar Icon
July 5, 2026
e&, Lenovo Connect team up to expand connected mobility across GCC
Read More
BARQ Systems, ServiceNow to accelerate digital transformation, enterprise automation
News
Calendar Icon
July 5, 2026
BARQ Systems, ServiceNow to accelerate digital transformation, enterprise automation
Read More
Saudi non-oil private sector grows in June, PMI rises to 53.3
News
Calendar Icon
July 5, 2026
Saudi non-oil private sector grows in June, PMI rises to 53.3
Read More