Riyadh - Exclusive Sharikat Mubasher: Xerco, a key player in the franchise sector, participated in the Saudi Franchise Expo 2025 to promote franchise rights for three brands in Saudi Arabia, Founder and CEO Abdullah Abdelhady, stated in an interview with Sharikat Mubasher.
On the sidelines of the event, Abdelhady revealed that the three brands include a Jordan-based restaurant, a men's beauty salon, and an Iraq-based restaurant. The company offers franchise rights with fees ranging from 10% to 20%, depending on the brand.
Xerco specializes in helping businesses expand through franchising, employing a two-mechanism approach: granting franchise rights for a set fee with financial support or investing as a partner in the brand’s growth.
The Saudi Franchise Expo 2025 took place in Riyadh from 27 to 29 January, serving as a dynamic platform for entrepreneurs and investors to enter the world of franchising, giving them the chance to meet and network with leading franchisors and discover the latest investment opportunities across various sectors. It featured a comprehensive educational program, including workshops and training seminars covering all aspects of franchising.
It is worth mentioning that Sharikat Mubasher participated in the Saudi Franchise Expo 2025 as a Media Sponsor.
