Abu Dhabi - Sharikat Mubasher: The leading telecom and digital services provider, du, unveiled an enhanced connectivity support and services designed to ensure small businesses, startups, and founders remain connected, productive, and resilient during both stable and challenging times.

With the theme “Because Your Business Continuity Matters”, this initiative focuses on three pillars: enhanced connectivity support and exclusive offers tailored to business needs, upgraded mobile plans and bundles designed to maximize productivity, and the upcoming launch of innovative new services, the company announced in a recent statement.

This milestone strengthens du’s position as a trusted partner dedicated to supporting businesses at every stage, and reflects its commitment to the business community through a multi-faceted approach.

Fahad Al Hassawi, CEO of du, stated: "At du, we believe that every business deserves a partner who understands that their success is built on staying connected. Our commitment goes beyond providing services, we are here to ensure that businesses can focus on growth and innovation while we take care of keeping them seamlessly connected. Because when your business matters to you, it matters to us."

Through these support and cutting-edge connectivity solutions, du aims to empower the UAE's thriving business community to remain confident and prepared for whatever lies ahead.