Expand officially launches to help global firms enter Saudi market

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NOHA.GAD
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Nov 10, 2026
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Riyadh - Sharikat Mubasher: Expand, a Saudi-based market-entry and business growth partner for foreign companies, announced its official launch in the Saudi market to simplify market entry and business growth for foreign companies seeking opportunities in Saudi Arabia.

According to the official statement released today, Expand provides a range of market-entry and business development solutions to help foreign businesses navigate the Saudi market, establish strategic partnerships, and build a sustainable local presence.

Its core services include soft landing solutions, which help foreign businesses establish operations and navigate the Saudi business environment; endorsement letter support, which assists entrepreneurs and investors in meeting the requirements for entering the Saudi market and establishing their businesses; and PR & communications services that help foreign companies effectively engage with local audiences and navigate Saudi business culture.

Talal Al Hammad, managing partner at Expand, said: “Entering a new market is not just about establishing a company. It’s about understanding the business culture, building the right relationships, and having the right people on the ground. At Expand, we want to be that local partner, helping international businesses turn opportunities into long-term success.”

Addressing the gap between international ambitions and local market opportunities, Expand positions itself as a long-term growth partner that combines local expertise, executive support, and access to business networks.


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